Fila

Fila

project overview

I collaborated on several FILA projects, contributing to assets for events, campaigns, and collection launches. The work involved delivering pieces that translate the brand’s sporting heritage and urban aesthetic, maintaining visual consistency across various formats and brand moments.

project type

Brand

year

2021-2023

my role

Motion, Editor

client

Fila

Creation of graphic assets for the Float Elite launch focused on performance and technology.

Hand holding waffle cone with three scoops of colorful pastel ice cream
Hand holding waffle cone with three scoops of colorful pastel ice cream
Hand holding waffle cone with three scoops of colorful pastel ice cream
Close-up of hand holding pink ice cream cone against pastel background
Close-up of hand holding pink ice cream cone against pastel background
Close-up of hand holding pink ice cream cone against pastel background
Macro shot of pink ice cream texture with creamy details
Macro shot of pink ice cream texture with creamy details
Macro shot of pink ice cream texture with creamy details

Visual assets for the Rio Open, including informative stories and transition covers for the event's video content.

Creation of graphic assets for the Float Elite launch focused on performance and technology.

Reels and Stories featuring editorials and campaigns for new FILA launches.

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